About Critica

Who We Are

Critica is a nonprofit organization dedicated to counteracting health misinformation and improving health communication. Our team–led by Drs. Sara Gorman, David Scales, and Jack Gorman—includes scientists and social scientists who draw upon backgrounds in public health, social science, psychology, and medicine, as well as quantitative and qualitative research expertise.

Mission

Grounded in our expertise in human emotion, behavior, health, and neuroscience, Critica’s mission is to develop and test new methods of advancing public understanding of scientific evidence, counteracting scientific misinformation, and promoting the use of scientific evidence in public policy-making.

When was the last time you really changed your mind? . Length: Thirteen minutes and eighteen seconds

Video Transcript

Vision Statement

We believe that everyone everywhere has the ability to make truly informed and unbiased decisions about health and safety.

This site uses cookies

We use cookies to personalize content and ads, to provide social media features, and to analyze our traffic. We also share information about your use of our site with our social media, advertising, and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services.